![]() “It will also reinforce the mental health and wellbeing support available and remind everyone to check in with one another – it can be as easy as a phone call. “This campaign will help recognise the dedication and commitment of everyone in the sector during what has been a particularly challenging period. “Truck drivers and workers in the heavy vehicle supply-chain are instrumental in keeping Australia’s economy moving, but their efforts aren’t always visible to those who don’t work in the industry,” said Petroccitto. NHVR CEO Sal Petroccitto said the latest HHTS campaign supports improved mental health, safety and wellbeing for truck drivers, distribution centre, and warehouse staff across Australia. “This is something the entire Australian community will benefit from.” “We want all people in this sector to be proud of what they contribute to the broader community, but also for the industry to be a place where everyone can be happy, healthy and thriving in their work life and their personal life,” said Frauenfelder. HHTS chief executive officer Naomi Frauenfelder said that by raising public awareness the foundation hopes to fuel the self-esteem of the workforce, which is critical to achieving better mental health outcomes. The campaign is funded by the NHVR’s Heavy Vehicle Safety Initiative. The Healthy Heads Industry Recognition Campaign runs for four weeks, targeting consumers in the lead up to the holiday season and will reach millions of Australians nationwide across a range of digital platforms, said HHTS. “Reminding consumers to think about all the people they don’t see when purchasing goods,” added the HHTS media release to mark the launch of the Healthy Heads Industry Recognition Campaign. Our Campaign is a: Sales Based Campaign Other. ![]() Please detail the your proposed cause related marketing campaign in support of Beyond Blue. Sharing Mental Health content Brand Awareness Cause Related Marketing Community Engagement Workplace Mental. Using a series of three short videos, including the one below, Healthy Heads in Trucks and Sheds (HHTS) aims to celebrate those workers in the road transport, warehousing and logistics sectors who facilitate many critical tasks that can easily be forgotten. Do you have any focus areas for partnering with Beyond Blue. At Beyond Blue Media, we offer digital marketing services to Loveland businesses and beyond. When it’s time to revise your email marketing strategies, an extra set of eyes can be a dream come true. Email Marketing Services at Beyond Blue Media Near Loveland, CO. It is hoped that this will help reduce the stigma of men's mental health and provide engaging and educational information about helplines and therapies for men.The industry’s umbrella foundation for mental health and wellbeing support has launched an online campaign to help raise awareness of “the people who keep the wheels turning and the country moving”. Then, tweak your campaigns based on email marketing analysis. 10 males with different backgrounds and circumstances will undertake evidence-based resilience-building exercises which will be accessible to viewers. ![]() This suggests that the media can be useful in assisting men seeking help for mental health issues in some circumstances.Īn exciting new project Jane has taken on, involves creating a documentary emphasising the promotion of resilience in males who are suffering from mental illness. Two stories were involving Beyond Blue campaigns which mentioned helplines. Ian Thorpe) and they included an optimistic view of recovery. It was found that four stories that increased calls involved a role model (i.e. Helplines such as Lifeline, Mensline, SANE, Beyond Blue gave data including the date and location of call and gender of callers. The volume of contact with helplines were then compared two weeks before and two weeks after the media stories were released. In an experiment working with BeyondBlue, 10 past positive media stories involving mental health issues were selected. Jane suggested that the media can perpetuate stigma about mental health problems but also has potential to encourage help seeking. This gender difference was greatest among those with severe disorders. Among those who had mental disorders, only 51% of males would consult a health professional compared to 73% of females. The 2007 National Survey of Mental Health and Wellbeing included 9000 Australians aged 18 to 85. There were many nods of agreement around the room when Jane commented that men are less likely to seek help for mental health issues. In the large scale study of Ten to Men which included a sample of 16000 people, it was found that young men and male adults have very similar rates of suicidal ideation and behaviour. Jane first established the problem of males having mental health issues. Jane Pirkis discussed the issue of depression and suicidal thoughts and behaviours in males.
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